Shopify Tools

How to Track New Product Launches on Any Shopify Store

Every product carries a publish date, and the New Arrivals Tracker sorts a store’s entire catalog by it — newest first. It’s the fastest way to see what a brand has launched recently, how often they ship new products, and which categories they’re expanding into, all from public data.

▶ Open the New Arrivals Tracker →

What the New Arrivals Tracker gives you

  • Products sorted by publish date, newest first
  • The latest publish date on the store
  • Price and product type for each new item
  • Direct links to every product
  • Exportable list

How it works

The tool reads the store’s public /products.json endpoint — the same feed Shopify themes use to render products. It paginates through the catalog (up to about 5,000 products) and assembles the full list. No login, API key, or admin access is involved; only data the storefront already publishes is read.

How to use it, step by step

  1. Open the New Arrivals Tracker and paste the Shopify store URL (for example, allbirds.com).
  2. Click “Show New Arrivals”. The tool reads the store’s public data — no login, password, or API key is involved.
  3. Review the result on screen, then download it as CSV, JSON, or Excel, or copy it to your clipboard.

What you can use it for

  • Trend-spotting in a niche
  • Tracking a competitor’s launch velocity
  • Finding fresh products to source or promote
  • Editorial / “what’s new” content

Things to keep in mind

Everything here comes from public data, so a few caveats apply. Password-protected and headless stores may not expose every endpoint, and a merchant can choose to disable the public JSON feeds. Very large catalogs are capped at around 5,000 items. And remember: public storefront data never includes private figures such as exact inventory counts or actual sales — any tool claiming to reveal those is estimating, not reporting fact.

Try it freeRun the New Arrivals Tracker on any Shopify store — no login, instant result.
Open New Arrivals Tracker →

Frequently asked questions

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